SLICED is a pizza brand created for everyone from kids to adults, offering a delicious and approachable experience under the message “Slice by Slice.”

The brand takes inspiration from the warm and nostalgic mood of 1950s vintage illustrations, evoking the joy and comfort of sharing pizza together. Visual elements such as melting cheese and various toppings express the brand’s playful and inviting personality

For the F&B sector, we developed a complete branding system including the logo, packaging, and visual identity.
The result is a brand that feels familiar yet distinctive, encouraging everyone to enjoy pizza freely, slice by slice.